Shelley R. Tapp: search on Z-Library

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1

The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Marketby Michael Treacy; Fred Wiersema

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

1995

Language:

english

File:

PDF, 291 KB

english, 1995

2

The effects of direct marketing techniques on performance: An application to arts organizations

Mark J. Arnold, Shelley R. Tapp

Journal:

Journal of Interactive Marketing

Year:

2001

Language:

english

File:

PDF, 282 KB

english, 2001

3

The Soul of Selling: How to Focus Your Energy to Achieve a Successful and Happy Sales Careerby Billy L. Skinner

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

1995

Language:

english

File:

PDF, 287 KB

english, 1995

4

Direct marketing in non‐profit services: investigating the case of the arts industry

Arnold, Mark J., Tapp, Shelley R.

Journal:

Journal of Services Marketing

Year:

2003

Language:

english

File:

PDF, 346 KB

english, 2003

5

Tough Calls: Selling Strategies to Win Over Your Most Difficult Customersby Josh Gordon

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

2000

Language:

english

File:

PDF, 322 KB

english, 2000

6

How to Argue and Win Every Timeby Gerry Spence

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

1998

Language:

english

File:

PDF, 275 KB

english, 1998

7

The New Professional Imageby Susan Bixler; Nancy Nix-Rice

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

1998

Language:

english

File:

PDF, 388 KB

english, 1998

8

Choice Strategy in a Difficult Task Environment

Roger A. Formisano, Richard W. Olshavsky and Shelley Tapp

Journal:

Journal of Consumer Research

Year:

1982

Language:

english

File:

PDF, 237 KB

english, 1982

9

Choice Strategy in a Difficult Task Environment

Formisano, Roger A., Olshavsky, Richard W., Tapp, Shelley

Journal:

Journal of Consumer Research

Year:

1982

Language:

english

File:

PDF, 793 KB

english, 1982

10

The First Five Minutes: How to Make a Great First Impression in Any Business Situationby Mary Mitchell; John Corr

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

1999

Language:

english

File:

PDF, 350 KB

english, 1999

11

The Professional Selling Skills Workbookby Ramon Avila; Thomas Ingram; Raymond Laforge; Michael Williams

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

1996

Language:

english

File:

PDF, 376 KB

english, 1996

12

High Octane Selling: Boost Your Creative Power to Close More Salesby Ray Anthony; Malcolm Kushner

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

1996

Language:

english

File:

PDF, 273 KB

english, 1996

13

Seven Secrets of Successful Womenby Donna Brooks; Lynn Brooks

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

1997

Language:

english

File:

PDF, 260 KB

english, 1997

14

Stop paddling & Start Rocking the Boat: Business Lessons from the School of Hard Knocksby Lou Pritchett

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

1998

Language:

english

File:

PDF, 479 KB

english, 1998

15

Working Fathers: New Strategies for balancing Work and Familyby James A. Levine; Todd L. Pittinsky

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

1997

Language:

english

File:

PDF, 439 KB

english, 1997

16

Changing Your Management Style: How to Evaluate and Improve Your Own Performanceby Robert Benfari

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

1996

Language:

english

File:

PDF, 452 KB

english, 1996

17

Business Communication That Really Worksby Bonnie Lund

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

1996

Language:

english

File:

PDF, 282 KB

english, 1996

18

The Overnight Consultantby Marsha D. Lewin

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

1997

Language:

english

File:

PDF, 327 KB

english, 1997

19

Hispanic Market Handbook: The Definitive Source for Reaching the Lucrative Segment of American Consumersby M. Isabel Valdes; Marta H. Seoane

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

1996

Language:

english

File:

PDF, 342 KB

english, 1996

20

Selling for Dummiesby Tom Hopkins

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

1996

Language:

english

File:

PDF, 430 KB

english, 1996

21

Semper Fi: Business Leadership the Marine Corps Wayby Dan Carrison; Rod Wcdsh

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

1999

Language:

english

File:

PDF, 275 KB

english, 1999

22

Reinventing Leadershipby Warren Bennis; Robert Townsend

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

1996

Language:

english

File:

PDF, 306 KB

english, 1996

23

Secrets of Power Presentationsby William Hendricks; Micki Holliday; Recie Mobley; Kristy Steinbrecher

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

1996

Language:

english

File:

PDF, 488 KB

english, 1996

24

The Monster board. www.monsterboard.com

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

1998

Language:

english

File:

PDF, 344 KB

english, 1998

25

Success Is a Choice. Ten Steps to Overachieving in Business and Lifeby Rick Pitino

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

1998

Language:

english

File:

PDF, 317 KB

english, 1998

26

Time Tactics of Very Successful Peopleby B. Eugene Griessman

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

1995

Language:

english

File:

PDF, 453 KB

english, 1995

27

The Sales Manager's Idea-A-Day Guideby Tony Alessandra; John Monoky

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

1997

Language:

english

File:

PDF, 303 KB

english, 1997

28

Inside the Magic Kingdom: Seven Keys to Disney's Successby Tom Connellan

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

1998

Language:

english

File:

PDF, 298 KB

english, 1998

29

Business Letters for Busy Peopleby Jim Bugger

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

1997

Language:

english

File:

PDF, 305 KB

english, 1997

30

Selling to Newly Emerging Marketsby Russell R. Miller

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

1999

Language:

english

File:

PDF, 365 KB

english, 1999

31

How to Work a Roomby Susan Roane

Review by: Shelley R. Tapp

Journal:

Journal of Personal Selling and Sales Management

Year:

1997

Language:

english

File:

PDF, 431 KB

english, 1997

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